Deutsch (Deutschland)
LANSON BECOMES OFFICIAL CHAMPAGNE SUPPLIER OF THE BITPANDA HAMBURG OPEN FROM 2026
Maison Lanson is delighted to announce its new partnership with the Bitpanda Hamburg Open, becoming the Official Champagne Supplier of the tournament from the 2026 edition, held from 16 to 23 May.
Founded in 1892, the Hamburg Open is one of Germany’s most historic and prestigious tennis tournaments. As an ATP 500 event staged at the iconic Rothenbaum Tennis Centre, it brings together the world’s finest players – from legendary champions to the sport’s rising stars – in a celebration of excellence, precision and emotion.
Each year, the tournament welcomes 32 singles players and 16 doubles teams, competing on its renowned clay courts. The centre court, with a capacity of up to 10,000 spectators, will host approximately 80,000 visitors throughout the 2026 edition, making Hamburg one of the key highlights of the international tennis season.
This new partnership marks a new milestone in Champagne Lanson’s long-standing commitment to the world of tennis and major international sporting events. It also reflects its ambition to further strengthen its presence in Germany, a strategic market for Lanson.
Throughout the tournament, Champagne Lanson will accompany key moments of hospitality, with a dedicated branded space in premium hospitality area as well as a presence in the fan zone.
François Van Aal, President of Champagne Lanson, comments:
“Our partnership with the Bitpanda Hamburg Open reflects our deep connection with the world of tennis, where performance, precision and emotion resonate strongly with Lanson’s values. It also marks an important step in strengthening our presence in Germany, a key market for Champagne Lanson. We are delighted to be part of this exceptional tournament and to celebrate its most memorable moments.”
With this new collaboration, Champagne Lanson continues to affirm its presence in the world of sport, celebrating those rare
moments where excellence, elegance and shared emotion come together.
About Maison Lanson:
Founded in 1760, Lanson is one of the oldest Champagne Houses. Drawing on a family heritage and unique expertise, respect for nature, care for others and creativity have guided the women and men of the House for over 260 years. Driven by an open mind and a constant quest for progress, Hervé Dantan, Lanson Cellar Master, enhances this expertise and he carefully crafts elegant wines characterised by vitality, fruitiness and an inimitable freshness. Maison Lanson has been committed to a more ecological viticulture since 2010, encouraging the balance between the soils, the plants and people, and promoting a local and responsible sourcing for all its packaging.
More information : www.lanson.com
Contact: Julie Renault, Marketing, Communication & Social Commitment Director - jrenault@champagnelanson.com - +33 (0)6 82 59 99 31
Founded in 1892, the Hamburg Open is one of Germany’s most historic and prestigious tennis tournaments. As an ATP 500 event staged at the iconic Rothenbaum Tennis Centre, it brings together the world’s finest players – from legendary champions to the sport’s rising stars – in a celebration of excellence, precision and emotion.
Each year, the tournament welcomes 32 singles players and 16 doubles teams, competing on its renowned clay courts. The centre court, with a capacity of up to 10,000 spectators, will host approximately 80,000 visitors throughout the 2026 edition, making Hamburg one of the key highlights of the international tennis season.
This new partnership marks a new milestone in Champagne Lanson’s long-standing commitment to the world of tennis and major international sporting events. It also reflects its ambition to further strengthen its presence in Germany, a strategic market for Lanson.
Throughout the tournament, Champagne Lanson will accompany key moments of hospitality, with a dedicated branded space in premium hospitality area as well as a presence in the fan zone.
François Van Aal, President of Champagne Lanson, comments:
“Our partnership with the Bitpanda Hamburg Open reflects our deep connection with the world of tennis, where performance, precision and emotion resonate strongly with Lanson’s values. It also marks an important step in strengthening our presence in Germany, a key market for Champagne Lanson. We are delighted to be part of this exceptional tournament and to celebrate its most memorable moments.”
With this new collaboration, Champagne Lanson continues to affirm its presence in the world of sport, celebrating those rare
moments where excellence, elegance and shared emotion come together.
About Maison Lanson:
Founded in 1760, Lanson is one of the oldest Champagne Houses. Drawing on a family heritage and unique expertise, respect for nature, care for others and creativity have guided the women and men of the House for over 260 years. Driven by an open mind and a constant quest for progress, Hervé Dantan, Lanson Cellar Master, enhances this expertise and he carefully crafts elegant wines characterised by vitality, fruitiness and an inimitable freshness. Maison Lanson has been committed to a more ecological viticulture since 2010, encouraging the balance between the soils, the plants and people, and promoting a local and responsible sourcing for all its packaging.
More information : www.lanson.com
Contact: Julie Renault, Marketing, Communication & Social Commitment Director - jrenault@champagnelanson.com - +33 (0)6 82 59 99 31
Product set carousel
LANSON BECOMES OFFICIAL CHAMPAGNE SUPPLIER OF THE BITPANDA HAMBURG OPEN FROM 2026
Maison Lanson is delighted to announce its new partnership with the Bitpanda Hamburg Open, becoming the Official Champagne Supplier of the tournament from the 2026 edition, held from 16 to 23 May.
Founded in 1892, the Hamburg Open is one of Germany’s most historic and prestigious tennis tournaments. As an ATP 500 event staged at the iconic Rothenbaum Tennis Centre, it brings together the world’s finest players – from legendary champions to the sport’s rising stars – in a celebration of excellence, precision and emotion.
Each year, the tournament welcomes 32 singles players and 16 doubles teams, competing on its renowned clay courts. The centre court, with a capacity of up to 10,000 spectators, will host approximately 80,000 visitors throughout the 2026 edition, making Hamburg one of the key highlights of the international tennis season.
This new partnership marks a new milestone in Champagne Lanson’s long-standing commitment to the world of tennis and major international sporting events. It also reflects its ambition to further strengthen its presence in Germany, a strategic market for Lanson.
Throughout the tournament, Champagne Lanson will accompany key moments of hospitality, with a dedicated branded space in premium hospitality area as well as a presence in the fan zone.
François Van Aal, President of Champagne Lanson, comments:
“Our partnership with the Bitpanda Hamburg Open reflects our deep connection with the world of tennis, where performance, precision and emotion resonate strongly with Lanson’s values. It also marks an important step in strengthening our presence in Germany, a key market for Champagne Lanson. We are delighted to be part of this exceptional tournament and to celebrate its most memorable moments.”
With this new collaboration, Champagne Lanson continues to affirm its presence in the world of sport, celebrating those rare
moments where excellence, elegance and shared emotion come together.
About Maison Lanson:
Founded in 1760, Lanson is one of the oldest Champagne Houses. Drawing on a family heritage and unique expertise, respect for nature, care for others and creativity have guided the women and men of the House for over 260 years. Driven by an open mind and a constant quest for progress, Hervé Dantan, Lanson Cellar Master, enhances this expertise and he carefully crafts elegant wines characterised by vitality, fruitiness and an inimitable freshness. Maison Lanson has been committed to a more ecological viticulture since 2010, encouraging the balance between the soils, the plants and people, and promoting a local and responsible sourcing for all its packaging.
More information : www.lanson.com
Contact: Julie Renault, Marketing, Communication & Social Commitment Director - jrenault@champagnelanson.com - +33 (0)6 82 59 99 31
Founded in 1892, the Hamburg Open is one of Germany’s most historic and prestigious tennis tournaments. As an ATP 500 event staged at the iconic Rothenbaum Tennis Centre, it brings together the world’s finest players – from legendary champions to the sport’s rising stars – in a celebration of excellence, precision and emotion.
Each year, the tournament welcomes 32 singles players and 16 doubles teams, competing on its renowned clay courts. The centre court, with a capacity of up to 10,000 spectators, will host approximately 80,000 visitors throughout the 2026 edition, making Hamburg one of the key highlights of the international tennis season.
This new partnership marks a new milestone in Champagne Lanson’s long-standing commitment to the world of tennis and major international sporting events. It also reflects its ambition to further strengthen its presence in Germany, a strategic market for Lanson.
Throughout the tournament, Champagne Lanson will accompany key moments of hospitality, with a dedicated branded space in premium hospitality area as well as a presence in the fan zone.
François Van Aal, President of Champagne Lanson, comments:
“Our partnership with the Bitpanda Hamburg Open reflects our deep connection with the world of tennis, where performance, precision and emotion resonate strongly with Lanson’s values. It also marks an important step in strengthening our presence in Germany, a key market for Champagne Lanson. We are delighted to be part of this exceptional tournament and to celebrate its most memorable moments.”
With this new collaboration, Champagne Lanson continues to affirm its presence in the world of sport, celebrating those rare
moments where excellence, elegance and shared emotion come together.
About Maison Lanson:
Founded in 1760, Lanson is one of the oldest Champagne Houses. Drawing on a family heritage and unique expertise, respect for nature, care for others and creativity have guided the women and men of the House for over 260 years. Driven by an open mind and a constant quest for progress, Hervé Dantan, Lanson Cellar Master, enhances this expertise and he carefully crafts elegant wines characterised by vitality, fruitiness and an inimitable freshness. Maison Lanson has been committed to a more ecological viticulture since 2010, encouraging the balance between the soils, the plants and people, and promoting a local and responsible sourcing for all its packaging.
More information : www.lanson.com
Contact: Julie Renault, Marketing, Communication & Social Commitment Director - jrenault@champagnelanson.com - +33 (0)6 82 59 99 31
Product set carousel